Mark Mayo

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About Mark Mayo

I am a huge enthusiast for Computers, AI, SEO-SEM, VFX, and Digital Audio-Graphics-Video. With over 16 years industry experience as a computer systems integrator of DPS, Discreet Logic edit*, Targa 3000, & Digisuite Video Editing Systems supplying Television studios, post production facilities and special effects houses. From 1992 to present day I operate 601MEDIA LLC, the name coined after the digital video standard CCIR-601, helping entrepreneurs with Web Development, Media Creation, Promotion, Lead Generation, and Business. Always Keep Learning! Notice: Articles contain AI researched content. All content is published for educational and entertainment purposes only. NOT BUSINESS, FINANCIAL, LEGAL OR ANY OTHER ADVICE. Learn more about Mark Mayo

What Is Substack?

What Is Substack and What Are People Using It For? What is Substack, how does it work, why it has grown so rapidly, and what people are actually using it for today—from journalism and investing to education, fiction, and community building. Substack is a publishing platform that allows writers, journalists, analysts, and creators to publish newsletters and monetize them directly through subscriptions. It combines blogging, email newsletters, and payments into a single system, removing the need [...]

What to Consider When Choosing an LMS for Training

What to Consider When Choosing an LMS for Training Choosing the right Learning Management System (LMS) can define the success or failure of a training program. With organizations investing heavily in digital learning, the LMS is no longer just a content repository—it is a strategic platform that influences engagement, performance, scalability, and business outcomes. This guide explains the most critical factors to evaluate when selecting an LMS for training, helping decision-makers avoid costly misalignment and ensure [...]

2026-01-06T19:28:03-05:00By |Content Business|0 Comments

The Free Online Advertising Strategy Advanced Marketers Use

The Free Online Advertising Strategy Advanced Marketers Use to Scale Without Ad Spend This article breaks down a performance-driven, free online advertising strategy designed for experienced marketers who want predictable growth without relying on paid traffic. By integrating owned media, behavioral targeting, and conversion-focused content, this system turns attention into compounding brand equity. Table of Contents Why Free Advertising Still Works at Scale The Strategic Shift From Traffic Acquisition to Attention Capture Owned Media as the [...]

YouTube Viewership Still Owns the Attention

YouTube Viewership Still Owns the Attention A sweeping new national dataset reveals a stark reality about digital life in the United States: despite years of hype around emerging social platforms, American attention remains concentrated in the hands of a few dominant incumbents. Usage patterns show that one platform in particular has reached a level of saturation unmatched by any other digital service, while the rest of the ecosystem drops off sharply after the top tier. Table [...]

2026-01-08T08:26:44-05:00By |Video Content|0 Comments

How to Create Expert-Level SEO Content Using ChatGPT

How to Create Expert-Level SEO Content Using ChatGPT Modern SEO content creation is no longer driven by intuition alone. It is shaped by structured thinking, data alignment, and intelligent use of AI. When used correctly, ChatGPT becomes a strategic assistant capable of supporting expert-level content planning, not a shortcut for low-quality automation. Todays guide explains how to design authoritative, SEO-optimized articles by guiding ChatGPT with precision and intent. Table of Contents Understanding the SEO Foundation The [...]

2026-01-08T08:22:00-05:00By |Content Creation|0 Comments

Building an Audience

Building an Audience: Tactics That Work in 2026 Audience building in 2026 is no longer about chasing attention. It is about engineering trust at scale. Platforms change faster than ever, algorithms reward depth over volume, and audiences expect relevance, authenticity, and value on demand. The brands, creators, and organizations winning today are not louder. They are more intentional, more data-literate, and more human. This guide breaks down the audience-building tactics that actually work in 2026, based [...]

Run Out of Customers, here’s what to consider

Why Most Entrepreneurs Run Out of Customers – And How to Stay Top of Mind Entrepreneurs face countless challenges when launching and growing a business, but one of the most common pitfalls is running out of customers. When customer acquisition dwindles, growth stalls, and maintaining profitability becomes challenging. This article explores why entrepreneurs lose customers over time and strategies to continuously attract and retain a loyal customer base. Table of Contents Introduction Reasons Entrepreneurs Run Out [...]

2026-01-05T11:04:08-05:00By |Content Business|0 Comments

One-Person Business

One-Person Businesses, Creative Workflows, and Lifestyle by Design Key Takeaways One-Person Businesses: Overview and success stories. Creative Workflows: Strategies for optimizing productivity. Lifestyle by Design: Balancing work and personal life. Table of Contents One-Person Businesses: The Solo Entrepreneurial Journey Creative Workflows for One-Person Businesses Lifestyle by Design for Solopreneurs Frequently Asked Questions Conclusion One-Person Businesses: The Solo Entrepreneurial Journey The one-person business model has gained significant traction, offering a blend of autonomy, flexibility, and personal fulfillment. [...]

2026-01-05T11:04:14-05:00By |Content Business|0 Comments

ChatGPT SEO Optimized Blog Post

Creating SEO Optimized Blog Post with ChatGPT ChatGPT SEO Optimized Blog Post are crucial if you're delving into the world of SEO and digital content creation, understanding the role of advanced tools like AI is crucial. ChatGPT, a sophisticated AI chatbot developed by OpenAI, has significantly impacted how content is created and optimized for search engines. It's not just about writing; it's about creating content that resonates with both your audience and search engine algorithms. Table [...]

2024-02-06T07:41:56-05:00By |Content Creation|0 Comments

Chatbots in 2024, AI Predictions for Advancement

Predictions for AI Chatbots in 2024 and Future Advancements in Chatbot Technology Chatbots in 2024 will see the integration of advanced features such as personalized interactions, empathetic responses, advanced natural language processing, and improved machine learning algorithms, signaling a shift towards more intelligent, user-centric, and secure chatbot interactions. Key Takeaways The LLM Revolution: Expect more intelligent and multifaceted chatbots powered by advanced LLMs. Domain-Specific Chatbots: Tailored chatbots for specialized domains will improve accuracy and efficiency. Data [...]

2024-02-06T07:41:42-05:00By |Content Creation|0 Comments
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