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Mark Mayo

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About Mark Mayo

I am a huge enthusiast for Computers, AI, SEO-SEM, VFX, and Digital Audio-Graphics-Video. With over 16 years industry experience as a computer systems integrator of DPS, Discreet Logic edit*, Targa 3000, & Digisuite Video Editing Systems supplying Television studios, post production facilities and special effects houses. From 1992 to present day I operate 601MEDIA LLC, the name coined after the digital video standard CCIR-601, helping entrepreneurs with Web Development, Media Creation, Promotion, Lead Generation, and Business. Always Keep Learning! Notice: Articles contain AI researched content. All content is published for educational and entertainment purposes only. NOT BUSINESS, FINANCIAL, LEGAL OR ANY OTHER ADVICE. Learn more about Mark Mayo

How to Prompt ChatGPT for Perfect, High-Performance Results

How to Prompt ChatGPT to Create the Most Powerful, High-Impact Prompts Possible A well-crafted prompt is the single biggest factor that determines the quality, accuracy, and usefulness of ChatGPT’s output. This guide explains how to engineer prompts that consistently produce clear, reliable, and high-performing responses—whether you are writing content, building products, conducting research, or automating workflows. Table of Contents What Prompt Engineering Really Means Why Most Prompts Fail The Core Elements of a Powerful Prompt The [...]

2026-01-14T16:03:31-05:00By |Content Creation|0 Comments
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Why Email Newsletters Are Outperforming Social Media

Why Email Newsletters Are Outperforming Social Media for Creators Over the last decade, social media positioned itself as the default growth engine for creators. In 2026, that assumption is breaking down. Algorithms are unstable, reach is throttled, and monetization is increasingly indirect. In contrast, email newsletters—especially those powered by platforms like Substack—are quietly outperforming social media across engagement, trust, and revenue. The shift is not about nostalgia; it is about control, incentives, and long-term leverage. This [...]

2026-01-20T14:40:31-05:00By |Content Business|0 Comments
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The Substack Monetization Playbook

The Substack Monetization Playbook: From Free Readers to Paid Members Monetization on Substack is not about paywalls—it is about trust, timing, and value perception. While many creators assume revenue requires massive audiences, the reality is different. Substack enables creators to convert small, focused readerships into sustainable income streams by aligning incentives between writers and readers. Platforms like Substack and payment infrastructure providers such as Stripe have made subscription-based publishing frictionless, shifting power back to individual creators. [...]

2026-01-20T14:40:37-05:00By |Content Business|0 Comments
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Why Use H5P in Moodle LMS for Better Teaching and Engagement

Why Use H5P in Moodle LMS for Better Teaching and Engagement Interactive learning has moved from being a “nice to have” to an essential component of effective digital education. H5P, when integrated with Moodle LMS, allows educators to transform passive content into engaging, trackable, and pedagogically sound learning experiences—without requiring advanced technical skills. H5P enables instructors using Moodle LMS to design interactive, learner-centered content that improves engagement, retention, and assessment quality. This article explains why H5P [...]

2026-01-21T07:56:23-05:00By |Courses & Training|0 Comments
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How AI Is Changing Substack Publishing

How AI Is Changing Substack Publishing (and Why Early Adopters Win) Artificial intelligence is quietly reshaping how independent creators research, write, publish, and scale newsletters. On Substack, this shift is especially pronounced. Because the platform rewards consistency, depth, and trust over virality, AI has become a strategic advantage rather than a shortcut. Tools like ChatGPT are not replacing writers on Substack—they are amplifying the creators who know how to use them well. Today we'll explore how [...]

2026-01-10T18:29:56-05:00By |Content Marketing|0 Comments
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Substack vs Blogging in 2026: Which Platform Builds Real Authority?

Substack vs Blogging in 2026: Which Platform Builds Real Authority? In 2026, creators face a fundamentally different publishing landscape than even a few years ago. Attention is fragmented, algorithms are unpredictable, and trust has become the most valuable currency online. Against this backdrop, the debate between newsletters and blogs has sharpened. Specifically, creators are asking whether Substack or traditional blogging is the better foundation for long-term authority. Platforms like Substack and WordPress represent two very different [...]

2026-01-10T18:07:20-05:00By |Content Marketing|0 Comments
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How to Build a Profitable Substack Without Social Media

How to Build a Profitable Substack Without a Large Social Media Following Building a successful Substack does not require viral tweets, massive LinkedIn reach, or an existing audience of tens of thousands. In fact, many of the most sustainable and profitable Substack publications are built quietly, through email-first strategies, niche authority, and trust-based growth. Since its launch, Substack has enabled creators to bypass social media entirely and build direct, reader-funded businesses on their own terms. Todays article [...]

2026-01-14T10:16:01-05:00By |Content Marketing|0 Comments
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Why Screaming Frog Is So Good for SEO?

Why Screaming Frog Is So Good for SEO? Screaming Frog has become one of the most trusted SEO tools in the industry because it replicates how search engines crawl websites, turning complex technical SEO issues into clear, actionable insights that directly impact rankings, performance, and indexability. Table of Contents What Screaming Frog Is and How It Works Why Technical SEO Depends on Screaming Frog On-Page SEO Insights at Scale Site Architecture and Crawl Budget Optimization Powerful [...]

2026-01-14T10:16:24-05:00By |Content Marketing|0 Comments
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How to Start a Professional Video Content Making Career

How to Start a Professional Video Content Making Career A professional video content career blends creativity, technology, and strategy. With brands shifting budgets toward digital video and short-form platforms, skilled video creators are no longer optional—they are essential. This guide explains how to turn interest into a sustainable profession, from skills and tools to monetization and long-term growth. Video is now the most powerful medium for communication, marketing, and education. This article breaks down the exact [...]

2026-01-15T07:22:08-05:00By |Video Content|0 Comments
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What Is a Substack Note?

What Is a Substack Note? How It Works and How Users Actually Use It. A Substack Note is a short-form post inside Substack that lets writers and readers share quick thoughts, recommendations, links, and reactions without sending a full newsletter. Notes introduce social, feed-based publishing to a platform originally designed for long-form email content, fundamentally changing how discovery, engagement, and growth work on Substack. Table of Contents What Is a Substack Note? Why Substack Created Notes [...]

2026-01-13T14:27:26-05:00By |Content Marketing|0 Comments
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