Mark Mayo

Avatar photo

About Mark Mayo

I am a huge enthusiast for Computers, AI, SEO-SEM, VFX, and Digital Audio-Graphics-Video. With over 16 years industry experience as a computer systems integrator of DPS, Discreet Logic edit*, Targa 3000, & Digisuite Video Editing Systems supplying Television studios, post production facilities and special effects houses. From 1992 to present day I operate 601MEDIA LLC, the name coined after the digital video standard CCIR-601, helping entrepreneurs with Web Development, Media Creation, Promotion, Lead Generation, and Business. Always Keep Learning! Notice: Articles contain AI researched content. All content is published for educational and entertainment purposes only. NOT BUSINESS, FINANCIAL, LEGAL OR ANY OTHER ADVICE. Learn more about Mark Mayo

How to Start a Professional Video Content Making Career

How to Start a Professional Video Content Making Career A professional video content career blends creativity, technology, and strategy. With brands shifting budgets toward digital video and short-form platforms, skilled video creators are no longer optional—they are essential. This guide explains how to turn interest into a sustainable profession, from skills and tools to monetization and long-term growth. Video is now the most powerful medium for communication, marketing, and education. This article breaks down the exact [...]

2026-01-15T07:22:08-05:00By |Video Content|0 Comments

What Is a Substack Note?

What Is a Substack Note? How It Works and How Users Actually Use It. A Substack Note is a short-form post inside Substack that lets writers and readers share quick thoughts, recommendations, links, and reactions without sending a full newsletter. Notes introduce social, feed-based publishing to a platform originally designed for long-form email content, fundamentally changing how discovery, engagement, and growth work on Substack. Table of Contents What Is a Substack Note? Why Substack Created Notes [...]

Harness the Power of the Chrome Developer Tool

Harness the Power of the Chrome Developer Tool Modern web development moves fast. Applications are expected to load instantly, scale effortlessly, and deliver seamless user experiences across devices. At the center of this expectation sits the Chrome Developer Tool, one of the most powerful yet underutilized platforms available to web professionals today. Far beyond basic debugging, it has evolved into a full-scale diagnostics, performance, security, and experimentation environment. This guide explains how to harness the Chrome [...]

What Is Substack?

What Is Substack and What Are People Using It For? What is Substack, how does it work, why it has grown so rapidly, and what people are actually using it for today—from journalism and investing to education, fiction, and community building. Substack is a publishing platform that allows writers, journalists, analysts, and creators to publish newsletters and monetize them directly through subscriptions. It combines blogging, email newsletters, and payments into a single system, removing the need [...]

What to Consider When Choosing an LMS for Training

What to Consider When Choosing an LMS for Training Choosing the right Learning Management System (LMS) can define the success or failure of a training program. With organizations investing heavily in digital learning, the LMS is no longer just a content repository—it is a strategic platform that influences engagement, performance, scalability, and business outcomes. This guide explains the most critical factors to evaluate when selecting an LMS for training, helping decision-makers avoid costly misalignment and ensure [...]

The Free Online Advertising Strategy Advanced Marketers Use

The Free Online Advertising Strategy Advanced Marketers Use to Scale Without Ad Spend This article breaks down a performance-driven, free online advertising strategy designed for experienced marketers who want predictable growth without relying on paid traffic. By integrating owned media, behavioral targeting, and conversion-focused content, this system turns attention into compounding brand equity. Table of Contents Why Free Advertising Still Works at Scale The Strategic Shift From Traffic Acquisition to Attention Capture Owned Media as the [...]

YouTube Viewership Still Owns the Attention

YouTube Viewership Still Owns the Attention A sweeping new national dataset reveals a stark reality about digital life in the United States: despite years of hype around emerging social platforms, American attention remains concentrated in the hands of a few dominant incumbents. Usage patterns show that one platform in particular has reached a level of saturation unmatched by any other digital service, while the rest of the ecosystem drops off sharply after the top tier. Table [...]

2026-01-08T08:26:44-05:00By |Video Content|0 Comments

How to Create Expert-Level SEO Content Using ChatGPT

How to Create Expert-Level SEO Content Using ChatGPT Modern SEO content creation is no longer driven by intuition alone. It is shaped by structured thinking, data alignment, and intelligent use of AI. When used correctly, ChatGPT becomes a strategic assistant capable of supporting expert-level content planning, not a shortcut for low-quality automation. Todays guide explains how to design authoritative, SEO-optimized articles by guiding ChatGPT with precision and intent. Table of Contents Understanding the SEO Foundation The [...]

Building an Audience

Building an Audience: Tactics That Work in 2026 Audience building in 2026 is no longer about chasing attention. It is about engineering trust at scale. Platforms change faster than ever, algorithms reward depth over volume, and audiences expect relevance, authenticity, and value on demand. The brands, creators, and organizations winning today are not louder. They are more intentional, more data-literate, and more human. This guide breaks down the audience-building tactics that actually work in 2026, based [...]

Run Out of Customers, here’s what to consider

Why Most Entrepreneurs Run Out of Customers – And How to Stay Top of Mind Entrepreneurs face countless challenges when launching and growing a business, but one of the most common pitfalls is running out of customers. When customer acquisition dwindles, growth stalls, and maintaining profitability becomes challenging. This article explores why entrepreneurs lose customers over time and strategies to continuously attract and retain a loyal customer base. Table of Contents Introduction Reasons Entrepreneurs Run Out [...]

Go to Top